Sales dialer software

Products we checked

Each one has its own page, read against the vendor’s pricing and help pages.

• CloseSales CRM with native calling, email, SMS and plan-dependent Workflows.
• FreshsalesCRM with native calling and plan-dependent sales sequences.
• HubSpotCRM with connected-inbox sequences on eligible subscriptions.
• Zoho CRMBroad CRM with low edition prices, built-in calling and Zia AI from Professional.

Compare them

• Close vs Pipedrive: native sales communication or a pipeline with connected calling
• Close vs HubSpot: a focused sales workflow or the existing HubSpot operation
• Close vs Freshsales: compare the complete phone-led sales workflow
• HubSpot alternatives
• Pipedrive vs Freshsales
• HubSpot vs Pipedrive
• Pipedrive alternatives

Four dialing modes, and the team size each one needs

A click-to-call dialer saves keystrokes. A power dialer calls the next lead the moment a call ends, one at a time. A predictive or multi-line dialer calls several numbers at once and connects a rep only when a person answers. An AI voice agent makes the call itself.

Close’s dialing overview describes the first two: the Power Dialer works through a saved Smart View in order, and the Predictive Dialer dials several leads and routes an answered call to an available rep. Close’s predictive guide recommends at least 4 people logged in, calls 10 or more the optimal number, and says a solo caller is unlikely to see call rates above 1x.

Source: Close: plans, pricing and AI credits, Close: power and predictive dialing, Close: Chloe, Aircall: using the Power Dialer in Aircall Workspace, Aircall: pricing and plans, Kixie: plans, Kixie: power dialer software, JustCall: pricing, PhoneBurner: pricing, Freshsales: pricing and plans, Freshsales: Adding or recharging phone credits, HubSpot: product and services catalog, HubSpot: manage call settings and preferences, Zoho CRM: pricing and editions, Zoho CRM: Configuring built-in telephony

Our pick: Close, because the list, the dialer and the record are one screen

Close is a sales CRM with calling, email and SMS built in; the dialer is a button on a saved list of leads. For a small outbound team that is the whole case: no export to a dialer, no sync back, and the call lands on the lead with its recording and outcome.

Close’s Power Dialer guide starts a session from any Smart View, checks the list every 5 minutes for leads that enter or leave, and rings each lead for 32 seconds by default or 20 seconds with Reduced Ring Time. The same page notes that Solo, Essentials and legacy Base plans do not include the Power Dialer.

Close’s Predictive Dialer is a Scale feature. It needs a shared caller ID that anyone in the organization can use, and a recorded abandonment message with the company name and a callback number. It skips leads called in the last hour or abandoned in the last 72 hours.

Close offers a paid add-on for call transcripts and summaries. Close’s Call Assistant transcribes and summarizes recorded calls longer than 30 seconds for $50 a month plus $0.02 per minute, and Close’s pricing keeps call recordings for 30 days on Essentials, 90 days on Growth and without limit on Scale.

Close also charges for calling and phone numbers. Close’s usage page charges calls per minute at Twilio pay-as-you-go rates, rounded up to the minute, and rents numbers monthly. Close’s pricing says most outbound calls cost around $0.02 per minute and numbers start at about $1 a month.

Chloe can make calls without a rep. Close’s three-ways article positions Chloe for calls that should happen without a person: first-touch qualification of inbound leads within minutes, at any hour. Close’s Chloe guide limits her to outbound calls, English and numbers in the United States and Canada.

Standalone dialers: what you add, and what you give up

A standalone dialer earns its place when the CRM is fixed or when a feature such as multi-line dialing matters more than a single record. The cost is a second subscription and a sync to maintain.

Aircall’s pricing lists Essentials at $30 and Professional at $50 per license per month, with a minimum of 3 licenses, a 25% discount for annual billing and $6 a month for each additional number. Aircall’s Power Dialer is a Professional feature that imports up to 1,000 numbers from a CSV of up to 1 MB and dials them in sequence, in the desktop and web Workspace only.

Kixie’s plans page shows three tiers without prices: Professional, Single-Line PowerDialer, and Multi-Line PowerDialer, which dials up to 4 lines with AI Human Voice Detection as a premium add-on. All three include unlimited US and Canada minutes and a 7-day trial. Kixie’s power dialer page names HubSpot, Salesforce, Zoho, Pipedrive and Close among the CRMs it connects to.

JustCall’s pricing lists Team at $29, Pro at $49 and Pro Plus at $89 per user per month billed annually, each with a minimum of 2 licenses. The power dialer starts at Pro, and the SalesPro suite adds a predictive dialer of up to 10 lines on a custom quote.

PhoneBurner’s pricing is the dialer-first model: Standard at $140, Professional at $165 and Premium at $183 per user per month billed annually. Every PhoneBurner tier includes unlimited power dialing and a built-in CRM, and Premium adds call transcription with an AI note-taker.

Native calling in the other CRMs

Freshsales’ pricing lists phone on Growth at $9 per user per month billed annually, and Freshsales’ phone credits page says calls are paid from prepaid credits that must be in balance before anyone can call.

HubSpot’s catalog includes 500 calling minutes a month on Starter, 3,000 on Professional and 12,000 on Enterprise, pooled across the account. HubSpot’s call settings guide requires a Sales or Service seat to transcribe calls and a Professional or Enterprise subscription to add minutes.

Zoho CRM’s pricing lists built-in calling from the Standard edition, and Zoho CRM’s telephony guide says the built-in telephony works without an external provider and charges numbers monthly.

None of these three documents a power or predictive dialer in the pages we read. A team on one of them that wants list-based dialing is the standalone dialers’ customer, or a candidate to move the record to Close.

Run the same calling day in each candidate

1. Build the list. Save a view of leads with the same filters in each product. In Close that is a Smart View, which Close’s Power Dialer guide dials in order and re-checks as leads enter and leave.
2. Dial for an hour. Count connects, voicemails and the seconds between calls. Note whether the next call started by itself and whether the rep had to leave the record to dial.
3. Check the record. Open a handful of the leads afterward. The call, its recording and the outcome should be on the lead without anyone typing them in.
4. Price the hour. Multiply the minutes by the per-minute rate, add numbers and seats, and compare the total with a standalone dialer seat plus the CRM seat.

Watch the vendor walkthroughs

These are vendor-published walkthroughs. They illustrate the product; they are not our independent tests. Use the written analysis and current documentation to check plans and availability.

Common questions

What is the best CRM with a built-in power dialer?

For a small sales team, Close. Close’s pricing includes the Power Dialer on Growth at $99 per user per month billed annually and the Predictive Dialer on Scale at $139, and Close’s Power Dialer guide runs sessions straight from a saved Smart View.

Does Close have a predictive dialer?

Yes, on the Scale plan, per Close’s pricing. Close’s predictive guide recommends at least 4 reps logged in and calls 10 or more the optimal number, because the dialer only pays off when answered calls have someone to go to.

What is the difference between a power dialer and a predictive dialer?

Close’s dialing overview puts it plainly: a power dialer dials the next number right after a call is completed, one at a time, while a predictive dialer dials multiple numbers simultaneously and routes an available rep when a human answers.

How much does Aircall’s power dialer cost?

It comes with the Professional plan, which Aircall’s pricing lists at $50 per license per month with a minimum of 3 licenses and a 25% discount on annual billing. Aircall’s Power Dialer article confirms the plan and the 1,000-number list limit.

Can an AI agent make my sales calls?

Inside a CRM, Close’s Chloe does: Voice Agents place outbound calls to United States and Canadian numbers in English and log transcripts to the lead. As phone-system products, Aircall sells AI Voice Agents from $99 a month minimum and JustCall lists an AI Voice Agent add-on.

Sources and scope

This guide is based on the linked vendor documentation and pricing pages, checked November 8, 2026, and on the vendors’ own videos. We have not tested the products hands-on.

Recommendations are editorial judgments about documented fit. Prices are USD list prices; per-minute rates, number fees and plan contents change, so confirm them with the vendor before buying.

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