Stop paying for what stopped working.
Every ad account leaks: search terms that drifted, placements nobody checks, audiences that went cold. Twine reads all three platforms every day, finds the leaks and the headroom, and brings each fix as a ranked decision you approve in minutes.
Drift gets caught in days, not at the monthly review.
Performance rarely fails loudly. It drifts: a CPL creeps up, delivery shifts to a weak placement, a conversion tag quietly breaks. Twine checks spend, delivery, and performance across Google, LinkedIn, and Reddit every day, and separates real anomalies from noise before either reaches you.
- Pacing watched daily. Spend tracks against plan, so month-end surprises stop happening.
- Anomalies triaged. A spike gets investigated for a cause before it becomes a recommendation.
- Weak signals ignored. Twine says “no action” when the evidence does not justify one.
The leaks are small. The total is not.
No single leak justifies an afternoon in the platforms, which is why they survive. Twine finds them in passing, prices each one, and stages the fix as a one-tap approval: the evidence, the monthly impact, and the way back if you change your mind.
Every recovered dollar lands on the record, so at the end of the month you know exactly what the cleanup was worth.
Efficiency is also knowing where to spend more.
Cutting waste is half the job. The other half is noticing the campaign that would take more budget at the same efficiency, and moving the money while it still matters. Twine proposes the rebalance with the before and after previewed, inside the limits you set.
- Winners get funded. Recovered budget moves to what is earning it, not back into the pool.
- Every move is previewed. The exact change, the expected impact, and the guardrail it must respect.
- Limits are enforced. A proposal that exceeds your budget-change cap is refused before anyone sees a button.
Every change is measured. Some are reversed.
Optimization that never checks its own work is just activity. After a change applies, Twine measures what actually happened and reports it as pending until the evidence matures. When a result comes back negative, the snapshot brings the account back, and the reversal goes on the record next to the call that caused it.
You choose how much runs on approval and how much proven routine work runs inside limits. Either way, nothing is ever more than one decision from undone.
The free audit is the first pass: your wasted spend, itemized.