About Quillwell

GTM systems built by an operator who has carried the number.

Quillwell exists for one reason: revenue teams are judged on pipeline outcomes, but most operating systems are still opaque, fragmented, and hard to trust. We build practical systems that make decisions clear and execution accountable.

Operator-led

You work directly with a senior growth operator. No junior pod handoffs and no strategy theater.

System-first

We design durable workflows, not one-off campaigns, so decisions and outcomes are auditable over time.

Outcome-accountable

Every initiative ties to pipeline impact, payback, and operating confidence across leadership.

Founder

Roman Kopytko

I have spent my career building demand generation and growth functions from early-stage through pre-IPO environments. Quillwell packages that operating experience into a clear model for teams that need fewer guesses and better decisions.

The goal is simple: give leaders an execution system they can trust when pipeline outcomes are under pressure.

8+ yrs

Building B2B growth systems

7 to 9 fig

Revenue range operated in

Seed to IPO

Stage exposure

Operating principles

Build systems that improve with use, not fragile projects that die after launch.
Automate repetitive execution and keep human judgment where stakes are highest.
Prioritize explainability so finance, sales, and GTM leaders can align quickly.
Treat ownership as explicit and measurable, not implied by meetings.

How engagements run

A practical model from first diagnosis to long-term compounding.

Phase 01

Diagnose pressure points

Map where your current GTM process loses trust, speed, or measurable impact.

Phase 02

Design decision flow

Define owners, guardrails, and metrics that connect activity to pipeline outcomes.

Phase 03

Implement workflows

Deploy systems and agent routines directly in your stack with operational controls.

Phase 04

Compound and productize

Turn repeatable wins into hardened playbooks and productized operating modules.

Where this fits

Best for teams with real pipeline accountability.

Quillwell works with B2B teams that have meaningful revenue goals and need an operating partner to close execution gaps quickly.

Typical engagement triggers

Pipeline narrative changes every week and leadership confidence is low.
Execution is fragmented across agencies, internal owners, and disconnected tools.
Teams need agent speed but require explicit controls and rollback safety.
Revenue leaders want one operator-level partner, not another advisory layer.

If pipeline accountability feels heavier than your operating system, we should talk.

Bring the problem. We will map the highest-leverage workflow and show a concrete path forward.

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