02 | Capability

Augmented Qualification

Take the tab hopping and manual research off your reps' plates. They get a short list of accounts and contacts worth their time, with clear reasons why.

The problem

Reps drown in research, not selling

Your reps spend hours every week researching accounts, jumping between LinkedIn, your CRM, and intent tools. By the time they're ready to reach out, the moment has passed.

  • Manual research eats into selling time
  • No consistent process for qualifying accounts
  • Reps prioritize based on gut, not data
  • New hires take months to ramp
The solution

Automated research, human judgment

We build systems that do the research automatically, then surface a prioritized list of accounts with context. Reps focus on conversations, not tab-hopping.

  • Automated enrichment from multiple sources—we pull from your first party systems and allowed external sources, using official interfaces and respecting each platform's policies
  • Clear qualification criteria everyone agrees on
  • Daily focus lists with context and next steps
  • Faster ramp for new team members
How it works

From lead chaos to focused lists

Step 01

Define what qualified means

We work with your team to codify what makes an account worth pursuing. Not a black box, but explicit criteria everyone agrees on.

Step 02

Automate the research

We connect your data sources and build workflows that enrich, score, and prioritize accounts automatically.

Step 03

Deliver actionable lists

Reps get a daily or weekly focus list with context: why this account, who to contact, and what to say.

Typical outcomes

What teams see after implementation

47%
Reduction in time spent on manual research
2.1x
Increase in qualified meetings booked
3 wks
Faster ramp time for new reps
Related capabilities

Often paired with Augmented Qualification

Ready to free your reps from research?

Let's talk about how automated qualification could work for your team.